Investor overview · October 2026
Stop losing a day to reading conditions on every approval, every time
Termward is a product in development for Independent Town Planning and Subdivision Consultants.
The problem
Independent Town Planning and Subdivision Consultants
For independent town planning and subdivision consultants, who re-read the same kind of approval notice project after project just to work out who has to do what, by when.
- Manually working through a development approval's conditions takes half a day to a day, then another 1-2 hours a week keeping track of compliance as the project runs.
- Hundreds of councils each run their own development-application tracker on different software, with no single national register to check against.
- A planner's time against a fixed-fee DA is hours that can't be billed again — every hour spent re-reading conditions is an hour not spent on the next client.
In their own words
Real quotes from the people who have this problem
Each council publishes its own development applications through its own online tracker, and the software behind those trackers varies widely.
The evidence
Researched before anything is built
How it scores
1 documented complaints about the tools they use today
Based on 3 direct quotes from 3 independent public sites, each recorded with its source. Scores are 1–5, rated from that evidence.
Why now
What’s changed
- 01
A direct competitor already sells a dedicated conditions-tracking product into this exact market, with tiers running from several hundred dollars a month to enterprise contracts over $10,000 a year — proof the pain is large enough to pay for, not just annoying. Published pricing
- 02
Australia still has no single national DA register, so the manual burden of checking conditions against fragmented council systems isn't going away on its own. Industry guide
The product
Termward
Termward turns a DA approval notice into a plain checklist the moment you upload it — every condition, what stage it's due by, and who it falls to. Instead of a monthly platform built for whole planning teams, it's priced per approval, for the specific moment a planner actually needs it: the day a new approval lands.
- 01
Upload the DA or subdivision approval notice as a PDF.
- 02
Termward turns every numbered condition into a checklist item: what it requires, what stage it's due by (before works, during works, before occupation or subdivision certificate), and who it falls to.
- 03
Tick items off and attach evidence as the project runs, so you can show exactly what's outstanding at a glance instead of re-reading the notice.
Market size
TAM, SAM and SOM
- TAMTotal market
- A$3.4M a yearAn assumed 7,000 independent town planning practitioners nationally (based on the scale of a fragmented, council-by-council industry with no single register) each running roughly one newly-approved DA a month through a A$79 checklist (A$79 x 12 = A$948/year). Industry guide
- SAMServiceable market
- A$1.02M a yearAbout 30% of that population: sole practitioners and small firms most likely to resist a monthly platform subscription and prefer paying per approval.
- SOMObtainable in 3 years
- A$30,600 a year3% of that serviceable population subscribing within three years.
The 7,000-practitioner estimate, the one-DA-a-month frequency, the 30% small-practice share and the 3% adoption share are all assumptions, not validated figures; the A$79 price is a working price, not yet tested.
Competition
What they use today, and where it falls short
| Today’s option | Extracts this specific approval's conditions | Priced for an occasional approval, not a monthly minimum | Organises conditions by stage and who they fall to | No ongoing subscription required |
|---|---|---|---|---|
| Full conditions-tracking platformsBuilt and priced for firms running many DAs at once continuously, with a monthly minimum that doesn't suit a planner who only needs a one-off read on an occasional approval. | Yes | No | No | Yes |
| General practice time-tracking and invoicing toolsTracks how much time conditions took, but doesn't extract or organise the conditions themselves. | No | Yes | Partly | No |
| Reading the approval notice yourselfTakes half a day to a day per approval and has to be redone in full for every new project. | Yes | Yes | Yes | No |
| TTermwardturns one specific approval into a checklist the day it lands, priced per use rather than a monthly platform minimum, for the planner who doesn't run enough live DAs to justify a subscription. | Yes | Yes | Yes | Yes |
Business model
One-off fee per approval
Working price, not yet validated — priced well under a single month of the cheapest comparable monthly platform.
A Termward checklist costs a fraction of one platform subscription month
Termward won't replace a full practice platform for a busy firm, but shows how little it has to save an occasional user to be worth it. Published pricing
Go to market
How we reach them
- NowThe founding-access page is live, with a Google search ad campaign built around DA conditions and compliance-tracking searches.
- NextTown planning professional networks and forums, where the burden of manually reading conditions is already a known complaint.
- LaterAn ongoing tracking tier for planners who want the checklist to stay live for the life of the project, not just the day it's extracted.
Where we are
Validating demand before building
- Problem researchReal complaints collected from public sources and scored
- Demand test · nowFounding-member applications open at termward.thinksimple.app, with a targeted search ad campaign built for it
- BuildOnly if the demand test shows people will sign up
Signup numbers will be shared here once there are enough to mean something.
Get in touch
Interested in backing Termward?
We’re happy to talk through the research, the demand test and the plan.
For information only. This is not an offer of securities or financial advice. Termward is in development; nothing described here is available yet. Market figures and charts are estimates built from the sources shown.